Digital brand strategy in the new normal era
Providing peace of mind with branded TLDs
To do.
For more information on
brand TLDs, check out
the
article below.
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![[Brand strategy] Thorough analysis of new gTLDs and branded TLDs! What is a branded TLD? What kind of companies are using it?](/img/brandtld/article_img_001_en.webp)
[Brand strategy] Thorough analysis of new gTLDs and branded TLDs! What is a branded TLD? What kind of companies are using it? -
![[Brand TLD Strategy] Do you know Google's corporate site? Branding strategy seen from the domain name!](/img/brandtld/article_img_002_en.webp)
[Brand TLD Strategy] Do you know Google's corporate site? Branding strategy seen from the domain name! -
![Brand TLD strategy] Amazon's brand TLD .amazon is finally in use! Changes in domain strategy starting with service brands](/img/brandtld/article_img_003.webp)
[Brand TLD strategy] Amazon's brand TLD ".amazon" is finally in use! Changes in domain strategy starting with service brands
The new reception for the first time in 10 years is scheduled to start soon
Please contact us as soon as
possible!
Safe and secure web
Attractiveness of branded TLDs
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01
overwhelming trust
By simply looking at the domain, users will be able to confirm that it is the correct web and will be able to communicate with the brand with confidence.
-
02
Outstanding safety
Since the brand owner can determine the rules, third parties will not illegally acquire domains. It is also free from abuse due to drop catch of the domain used.
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03
branding effect
Products and services are always endorsed by the corporate brand, and quality assurance to users is further strengthened. You can fully utilize the recognition and reliability of the corporate brand.
No.1 customer share
For branded TLDs
GMO Brand Security
The GMO Internet Group, to which GMO Brand Security belongs, has the overwhelming No. 1 share of brand TLD customers in Japan. We provide brand strategy consulting to major domestic companies operating branded TLDs and companies considering acquisition in the second round in the future.
*From ICANN November 2021 data
The new reception for the first time in 10 years is scheduled to start soon
Please contact us as soon as
possible!
Supported by GMO Brand Security
Companies that have introduced branded TLDs
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.toyota
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.ricoh
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.toray
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.sharp
- HONDA
- SoftBank
- HISAMITSU
- SONY
- Brother
- Panasonic
And more
・
・
・
full support
Application flow
| application (About a year) |
Brand TLD application ICANN review Examination content: 1. BrandTLD application purpose 2. Financial requirements 3. System requirements |
|
|
System setting |
||
| operation |
Start of brand TLD |
You can concentrate on utilization!
GMO BRAND SECURITY
only support
-
Application support
-
Operational support
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Provision of accompanying services
The new reception for the first time in 10 years is scheduled to start soon
Please contact us as soon as possible!
