Many global companies are focusing on brand TLD and working to acquire it from the perspectives of global expansion, strengthening branding, and domain security.
Brand TLD include the ".toray" acquired and used by TORAY INDUSTRIES, INC. and the ".softbank" acquired and used by SoftBank Group Corp. by using the names of its own brands as top-level domains. The number of companies using brand TLD on corporate sites and campaign websites is increasing year by year.
We, GMO Internet Group, have an overwhelming domestic No.1 in acquiring and operating branded TLD, and have accumulated know-how to support smooth acquisition and management within the Company.
From acquiring a branded TLD to operating and using it, we have four phases: 1. application phase, 2. review phase, 3. delegation phase, and 4. operations phase. At the phase 1 to 3, many applications for ICANN are made, but all the functions we can delegate are provided on our behalf, and we provide generous support, such as preparing tips for items that can only be prepared by our customers themselves.
In addition, in the operational phase 4, where the registry function and the registrar function are essential, the registry function can be underwritten at GMO Domain Registry (our group companies) with many track records as registries such as ".shop" and ".tokyo", and the function of the registrar to pay out sub-domains and manage DNS can also be handled by us.
The entire GMO Internet-Group will do its utmost to help our customers reduce their work burden as much as possible and build the best possible environment.
We can also provide examples of use, etc., so please do not hesitate to contact us.